Communications Officers

The MASU Chief Communications Officers (CCO) Committee consists of the chief officers at Michigan’s public universities responsible for university communications, public and media relations, marketing, and brand strategy. Included in this committee’s portfolio are all strategic communications topics, including media relationships, marketing, social media utilization, and crisis communications. The CCO committee meets as a gathering of professionals, many of whom are former journalists and reporters, to collaborate on issues of common interest, learn from one another, and share best practices in public higher education communications.

As with all MASU committees, during their convenings, members of the CCO Committee provide insight on the implications of current state and federal policy issues and fiscal dynamics affecting Michigan’s public universities. Traditional and emerging higher education topics and trends are considered from the perspective of communications officers, with particular attention paid to such issues as university trust and transparency, the shifting media landscape, helping the public understand the value of higher education, recruiting efforts, and connecting relevant research with the public.

Communications Officers

Central Michigan University
John Veilleux, Vice President and Chief Marketing Officer
305 W. Hopkins Court
West Hall
Mt. Pleasant, MI 48859
(989) 774-6107

Ari Harris, Interim Director of Communications
305 W. Hopkins Court
West Hall
Mt. Pleasant, Michigan 48859
(989) 774-3272
Eastern Michigan University
Walter Kraft, Vice President of Communications
102 Welch Hall
Ypsilanti, MI 48197
(734) 487-6895

Melissa Thrasher, Director of Media Relations
102 Welch Hall
Ypsilanti, Michigan 48197
Ferris State University
Dr. Kathryn K. Mullins, Vice President for University Advancement and Marketing
420 Oak Street
Prakken Building 101
Big Rapids, MI 49307
(231) 591-2021

Sandy Gholston, News Services and Social Media Manager
420 Oak Street
Prakken Building 108
Big Rapids, Michigan 49307
(231) 591-2065
Grand Valley State University
Mary Eilleen Lyon, Associate Vice President for News and Information Services
260 Lake Michigan Hall
Allendale, MI 49401
(616) 331-2221

Lake Superior State University
Fred A. Pierce III, Director of Admissions & Marketing
650 W. Easterday Avenue
Sault Ste. Marie, MI 49783
(906) 635-2674

Pete Szatmary, Executive Director of Marketing and Communications
650 W. Easterday Avenue
Sault Ste. Marie, Michigan 49783
(906) 635-2310
Michigan State University
Emily Guerrant, Vice President and University Spokesperson
405 Olds hall
East Lansing, MI 48824
(517) 355-2281

Heather S. Swain, Vice President for Communications and Brand Strategy
405 Olds Hall
East Lansing, Michigan 48824
(517) 355-7958
Michigan Technological University
Stefanie Sidortsova, Director of Communications and Public Relations
1400 Townsend Drive
Administration Building
Houghton, MI 49931
(906) 487-1777

Ian Repp, Director of University Marketing and Communications
1400 Townsend Drive
Administration Building
Houghton, Michigan 49931
(906) 487-2354
Northern Michigan University
Kristi Evans, News Director
1401 Presque Isle Avenue
Marquette, MI 49855
(906) 227-2720

Derek Hall, Chief Marketing Officer
1401 Presque Isle Avenue
Marquette, Michigan 49855
(906) 227-2716
Oakland University
Brian Bierley, Director of Media Relations
Rochester, MI 48309
(248) 370-4346

John O. Young, Associate Vice President
2200 N. Squirrel Road
Rochester, Michigan 48309
(248) 370-2946
Saginaw Valley State University
J.J. Boehm (Chair), Interim Executive Director of University Communications
389 Wickes Hall
University Center, MI 48710
(989) 964-4055

University of Michigan
Kallie Michels, Vice President for Communications
3340 Ruthven Building
1109 Geddes Road
Ann Arbor, MI 48109
(734) 763-5800

Rick Fitzgerald, Associate Vice President for Public Affairs
3382 Ruthven Building
1109 Geddes Road
Ann Arbor, Michigan 48109
(734) 615-1563
University of Michigan - Dearborn
Ken Kettenbeil, Vice Chancellor for External Relations
4901 Evergreen Road
1040 AB
Dearborn, MI 48128
(313) 593-5518

Kristin Palm, Assistant Director of Communications
4901 Evergreen Road
Dearborn, Michigan 48128
(313) 593-5140
University of Michigan - Flint
Robb King, Director of Marketing and Communications
303 E. Kearsley Street
Flint, MI 48502
(330) 241-1470

Wayne State University
Matt Lockwood, Director of Communications
3100 Academic/Administration Building
5700 Cass Avenue Detroit
Detroit, MI 48202
(313) 577-9098

Western Michigan University
Tony Proudfoot, Vice President for Marketing and Strategic Communications
1903 W. Michigan Ave.
Kalamazoo, MI 49008
(269) 387-8412

Paula Davis, Executive Director of University Relations
1903 W. Michigan Ave.
Kalamazoo, Michigan 49008
(269) 387-8411

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